Location: New York, NY
Company: Google
range of global users and partners and reflects the latest offering and content. By understanding our audience needs and behaviors, you'll take a user-first approach to building compelling, interactive digital experiences, enabled by your high technical expertise (e.
g. web/CMS platforms, analytics, testing platforms). You will use the right data and insights to inform roadmaps, and leverage the latest in web/UX design to increase conversions and achieve big growth objectives. You set a bar for yourself and our partners, and execute quickly and iteratively to get closer to your vision. You will also have strong creative judgment that will guide all of our work to ensure we are connecting
to our audience in authentic ways. Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways.
Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself. The US base salary range for this full-time position is $133,000-$199,000 bonus equity benefits. Our salary ranges are determined by role, level, and location.
The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations.
Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google. Minimum qualifications: 6 years of experience in consumer website management, testing, conversion rate optimization, and driving growth of business metrics.
Experience working with SEO, CMS, web platforms, A/B testing, web and channel analytics, UX/design tools, BI tools and infrastructure, AI tools to power workflows and analysis. Experience working with developers and UX designers. Preferred qualifications: Experience with email and database marketing. Ability to use data to uncover insights and drive decision making. Excellent project management skills, with the ability to initiate, drive and ship complex deliverables across large, distributed teams with minimal guidance, and extreme attention to detail.
Excellent communication skills, with the ability to condense complex ideas and data points into clear insights, reports/visualizations and plans. - Increase conversion rates on our website across all traffic sources (e. g. paid, organic, social, direct) through extensive UX testing informed by web data, audience insights and best practices, and new feature development. - Build and execute a modern search engine optimization strategy to increase organic coverage, rank and traffic to our website through page optimization, content development, and other techniques.
- Expand our website to more languages and regions, and manage ongoing content updates and maintenance globally, ensuring ongoing compliance mandates and protocols. - Act as a key member of the Marketing team by connecting our channels with web experiences to ensure a holistic user journey focused on consumer enrollments and partner participation. - Establish ongoing reports that convey deep insights and understanding of web performance and audience behavior. Requisition #: 122813331367961286pca3lyuhf
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Marketing and PR (Public Relations) jobs focus on creating, promoting, and maintaining a positive image and strong relationships for a company or brand. Professionals in these roles typically engage in tasks like crafting marketing strategies, creating content for various platforms, managing social media accounts, organizing events, and fostering media relations. These positions require creativity, strong communication skills, and an understanding of consumer behavior. They often work in fast-paced environments where adapting to the changing market and leveraging trends is crucial for success.
