Location: Denver, CO
Company: Posterity Health MSO
Reproductive Urologists who specialize in male fertility.
Today 1 in 6 couples has trouble conceiving and in more than 50% of the cases a male factor is involved. Male fertility issues frequently go undiagnosed and untreated. Posterity Health offers male fertility expertise through a combination of virtual visits, at home diagnostics, and in-person consults.
We partner with Fertility Centers, OB/GYNS, and employers and use consumer marketing to reach couples trying to become parents. Gain start-up experience and make an impact on a fast-moving health tech team! We’re looking for an experienced Head of Marketing to join the leadership team and take Posterity Health to the next
level. This is a fast-paced, interactive, marketing leadership role. Every day brings new challenges and opportunities to grow! We're seeking a polished individual who has experience thriving in a mission driven organization and is passionate about healthcare marketing.
Some of the primary responsibilities: Create and execute the annual marketing plan with executive leadership Define marketing strategies for fertility centers, OBGYNs, and employers Support website and social media content development Own all B2B and B2C marketing collateral Implement a process for patient testimonials, reviews, and case studies Drive partner marketing campaigns Lead GTM plans for new products and services
Provide sales team project support Coordinate events Execute regional office branding Support paid advertising efforts Other marketing tasks as needed What you'll bring with you Bachelor’s degree in marketing, communications or similar Master’s Degree or MBA (preferred) 8-12 years of marketing experience Healthcare, Health Tech, or Employer Benefit industry experience (Required) Passionate about male fertility and/or the fertility industry Ability to interact effectively with clients, partners, and patients Experience coordinating tradeshows and events A can-do attitude and a willingness to get things done A working knowledge and/or willingness to learn Google Analytics, Wordpress, Call Rail, Leadsquared (CRM) and Athena EMR
Marketing and PR (Public Relations) jobs focus on creating and maintaining a positive image for a company or client, while promoting their products or services. These roles typically involve crafting compelling messages, executing promotional campaigns, engaging with audiences through various media channels, and managing brand reputation. Key features include strong communication skills, creativity, strategic planning, and adaptability to rapidly changing market trends and consumer behavior. Individuals in these positions excel at storytelling, networking, and influencing public perception, working closely with media, influencers, and the target demographic to shape a brand's public identity.
Marketing and PR jobs are roles focused on creating, promoting, and maintaining a positive image for brands or organizations and driving customer engagement and sales. Professionals in these fields develop strategies to reach target audiences through various channels, including social media, advertising, events, and press releases. A key characteristic of these jobs is a blend of creativity and analytical skills to craft compelling messages and measure the impact of their campaigns. They require staying on top of industry trends and being adept at communicating with different stakeholders.
Marketing and PR (Public Relations) jobs revolve around promoting businesses, products, or services and managing the relationship between an organization and the public. Key characteristics of these roles include creative campaign planning, audience research, brand messaging, and media interaction. Professionals in this field aim to enhance a company's image, engage customers, and drive sales through various communication strategies and platforms. While marketing focuses on market analysis and product promotion, PR is more concerned with reputation management, crisis communication, and media relations. Both sectors require strong communication skills, adaptability, and an understanding of consumer behavior and media trends.
Marketing and PR (Public Relations) jobs revolve around promoting businesses, products, or services and managing the relationship between an organization and the public. Key characteristics of these roles include creative campaign planning, audience research, brand messaging, and media interaction. Professionals in this field aim to enhance a company's image, engage customers, and drive sales through various communication strategies and platforms. While marketing focuses on market analysis and product promotion, PR is more concerned with reputation management, crisis communication, and media relations. Both sectors require strong communication skills, adaptability, and an understanding of consumer behavior and media trends.
